A prescription to bring people closer together.
Chuck Taylor All Stars: also know as “Converse”, “Chuck Taylors”, “Chucks”, “Cons”, “All Stars.”
No matter what you call them, we can all agree they are a shoe that makes a statement.
It started in the early 1900s when they were introduced as the signature sneaker for basketball players.
Known for their rubber sole, smooth rounded toe, and wrap-around strip, Converse have grown to be a shoe for anyone, for any occasion.
That’s what Eric Becking realized a few years ago. He loved wearing them on the weekends, which eventually sparked a series of brainstorms.
The first: What if he started wearing them to work?
“I wore them with my suit and I started noticing this thing happen in my practice with all ages, men, and women, children is I become more relatable.”
The second: would it work for others if they started wearing Chucks in their day-to-day life?
And the idea for Chuck Taylor Tuesdays was born.
“It’s that day where every week you can wear a shoe that feels like you’re having fun,” Becking said.
The fun then translates into something deeper: a prescription to bring people closer together.
Becking says the shoes function as an icebreaker, giving all walks of life something they can share in common.
“We can be on the same team,” Becking says.
According to Becking, the trend has already gone international thanks to an encounter at a local coffee shop. He sparked up a conversation about Chucks with a man from Bangladesh.
Eventually, the man’s friends back home started posting pictures online of them wearing the sneakers, and the movement continues to grow.
To connect with other Chuck Taylor-wearing folks is simple. All you have to do is wear your Converse sneakers on Tuesdays.
You can post a picture of your Chucks to social media with the simple hashtag #ChuckTaylorTuesdays.
Chances are good you might run into someone else also wearing them. Becking hopes you might strike up a conversation with them and invite them to be on your team.