Kid Rock, Jason Aldean, Hank Williams Jr. to headline concert in Poplar Bluff

POPLAR BLUFF, Mo. (KFVS) - Kid Rock, Jason Aldean, Hank Williams Jr. and nine other country music artists are set to take the stage in Poplar Bluff.

It’s all part of “Rock the Country,” where popular country artists and upcoming artists take their music to seven small towns for seven shows in 2024.

The festival date for Poplar Bluff is set for June 28 and June 29 at Brick’s Offroad Park.

“We are thrilled that Poplar Bluff was chosen as one of the seven small towns for this inaugural festival. The economic impact that this event will have on our community will be tremendous,” said Steve Halter, Poplar Bluff Chamber of Commerce President in a released statement. “I had the opportunity to meet Kid Rock in advance of this announcement and I can tell you that he is our kind of guy! He is all about the small town, hard-working, blue-collar people who love America.”

In addition to Kid Rock, Jason Aldean and Hank Williams Jr., Koe Wetzel, Travis Tritt, Uncle Kracker, Cold Ford, Elvie Shane, Pecos & the Rooftops, Gavin Adcock, Sadie Bass and Dee Jay Silver will be performing at the two day festival.

There is a range of ticket packages, with general admission tickets starting at $129.99.

Presale tickets start on Thursday, November 16 from 10 a.m. to 10 p.m. and ticket sales begin on Friday, Nov. 17 at 10 a.m.

RV and car camping will be available both days at the park.

For ticket, lineup, camping and other information about the festival in Poplar Bluff and the six other towns, click here.

According to organizer Chase Swayze, the show could bring as many as 30,000 people to Brick’s Off Road Park.

“Bringing an event like this to a town like Poplar Bluff has its challenges,” said Swayze.

It’s those challenges Swayze said he and his team are already working to overcome to make sure the concert series with Kid Rock and Jason Aldean is a success in Poplar Bluff.

“We started investing in the property a long long time ago. The bricks team as been phenomenal to make sure that you can get in and out of the property we are working on traffic flow and coming in and doing site surveys and traffic surveys to make sure we can get people in, we did a lot of that heavy studies on the front end we wanted to make sure that we had all of it pretty dialed in and that it was all feasible,” said Swayze.

For the 30,000 people expected to attend, Swayze said they’re working to make sure they have a safe experience.

“We will have hundreds of security folks on site along with event staff local law enforcement all of those things, from traffic flow to getting in the park, getting around the park,” said Swayze.

Swayze also said that to make this event go smoothly, concert attendees need to plan ahead and know what to expect. Attendants will be directing people to the appropriate areas based on their ticket type and security screenings will be in effect.

“If you cant bring it on an airplane you can’t bring it to the event space so it’s one of those where we want to keep people safe, we want everyone to focus on that, the more that you can familiarize yourself with the resources on the website the more swiftly things will go,” said Swayze.

With all the planning and preparation, Swayze says he can’t wait for people to enjoy it.

Marsha Heller

Marsha Heller

Marsha joined the KFVS-12 News Team in August 1999.